UNIVERSITI TEKNIKAL MALAYSIA MELAKA
STAFF PROFILE
 
   
   
NAME TS. DR. NURULIZWA BINTI ABDUL RASHID
FACULTY / CENTRE FAKULTI PENGURUSAN TEKNOLOGI DAN TEKNOUSAHAWANAN
DESIGNATION PENSYARAH UNIVERSITI
CURRENT POSITION TIMBALAN DEKAN (PENYELIDIKAN & PENGAJIAN SISWAZAH) - FAKULTI PENGURUSAN TEKNOLOGI DAN TEKNOUSAHAWANAN
EMAIL nurulizwa@utem.edu.my
 
 
ACADEMIC QUALIFICATION
YEAR QUALIFICATION INSTITUTION
2016  KEDOKTORAN FALSAFAH (PH.D)  UNIVERSITI TEKNIKAL MALAYSIA MELAKA
2011  SARJANA (MASTERS)  UNIVERSITI TEKNIKAL MALAYSIA MELAKA
2006  SARJANA MUDA KEPUJIAN(BACHELOR HONS)  UNIVERSITI MALAYSIA SABAH
 
TEACHING EXPERIENCE
UNDERGRADUATES
SESSION COURSE
2023/2024  BTMP3273 - MANAGEMENT OF NEW PRODUCT DEVELOPMENT
2023/2024  BTMU4084 - FINAL YEAR PROJECT II
2022/2023  BTMP2223 - TECHNOLOGY MARKET INTELLIGENCE
2022/2023  BTMP3273 - MANAGEMENT OF NEW PRODUCT DEVELOPMENT
2021/2022  BTMP2223 - TECHNOLOGY MARKET INTELLIGENCE
2021/2022  BTMP2233 - QUALITY MANAGEMENT
2021/2022  BTMP3273 - MANAGEMENT OF NEW PRODUCT DEVELOPMENT
2021/2022  BTMP3283 - TECHNOLOGY TRANSFER
2021/2022  BTMU3072 - FINAL YEAR PROJECT 1
2021/2022  BTMW4012 - TECHNOLOGY ENTREPRENEURSHIP
2020/2021  BTMP2223 - TECHNOLOGY MARKET INTELLIGENCE
2020/2021  BTMP3273 - MANAGEMENT OF NEW PRODUCT DEVELOPMENT
2020/2021  BTMP3283 - TECHNOLOGY TRANSFER
2019/2020  BTMP2223 - TECHNOLOGY MARKET INTELLIGENCE
2019/2020  BTMP2233 - QUALITY MANAGEMENT
2019/2020  BTMP3273 - MANAGEMENT OF NEW PRODUCT DEVELOPMENT
2019/2020  BTMT4133 - TECHNOLOGY TRANSFER IN BUSINESS
2018/2019  BTMP2223 - TECHNOLOGY MARKET INTELLIGENCE
2018/2019  BTMP2233 - QUALITY MANAGEMENT
2018/2019  BTMP2323 - R&D MANAGEMENT AND COMMERCIALIZATION
2018/2019  BTMP2343 - SUPPLY CHAIN MANAGEMENT
2018/2019  BTMP3273 - MANAGEMENT OF NEW PRODUCT DEVELOPMENT
2017/2018  BTMP2223 - TECHNOLOGY MARKET INTELLIGENCE
2017/2018  BTMP2233 - QUALITY MANAGEMENT
2017/2018  BTMP2323 - R&D MANAGEMENT AND COMMERCIALIZATION
2017/2018  BTMP3273 - MANAGEMENT OF NEW PRODUCT DEVELOPMENT
2017/2018  BTMU3056 - INDUSTRIAL TRAINING
2017/2018  BTMU3066 - INDUSTRIAL TRAINING REPORT
2016/2017  BTMP2223 - TECHNOLOGY MARKET INTELLIGENCE
2016/2017  BTMP2343 - SUPPLY CHAIN MANAGEMENT
2016/2017  BTMU1033 - TECHNOPRENEURSHIP
 
POSTGRADUATES
SESSION COURSE
2022/2023  MTKA5213 - ADVANCED MANUFACTURING AND SERVICES MANAGEMENT
2022/2023  MTVT5053 - TOTAL QUALITY MANAGEMENT
2021/2022  MTKT5333 - TECHNOLOGY TRANSFER
2021/2022  MTVT5063 - TECHNOLOGY TRANSFER
2020/2021  MTVT5063 - TECHNOLOGY TRANSFER
2018/2019  MTKA5243 - QUALITY MANAGEMENT
2018/2019  MTKM5889 - RESEARCH PROJECT
2018/2019  MTKT5333 - TECHNOLOGY TRANSFER
2017/2018  MTKA5213 - ADVANCED MANUFACTURING AND SERVICES MANAGEMENT
2017/2018  MTKM5889 - RESEARCH PROJECT
LIST OF GRANTS
YEAR AWARDED TITLE OF PROJECT TYPE OF GRANT AMOUNT (RM) ROLE
2023 A BENCHMARKING STUDY FOR UTEM SATELLITE UNIVERSITY CAMPUS ESTABLISHMENT AT KOTA TINGGI, JOHORE TOPDOWN (UTEM) 10000 MAIN RESEARCHER
2023 A MODEL FRAMEWORK OF THE INNOVATION DIFFUSION FOR A SUSTAINABLE EBECA TOPDOWN (UTEM) 40000 CO-RESEARCHER
2022 MEASURING FACTORS INFLUENCING JOB PERFORMANCE AMONG UTEM STAFF: THE MEDIATE EFFECT OF INNOVATION SHORT TERM (UTEM) 10000 CO-RESEARCHER
2022 STRENGTHENING THE INVOLVEMENT OF MELAKA IN FOOD INDUSTRY OF THE MELAKA DOMESTIC AND ABROAD IN YEAR 2022 TO 2030 GERAN INDUSTRI (INDUSTRY/PRIVATE) 100000 CO-RESEARCHER
2020 A DIGITAL ENTREPRENEURSHIP MODEL TOWARDS BUSINESSES’ SUSTAINABILITY FOR PEOPLE WITH PHYSICAL DISABILITIES GERAN FRGS (NATIONAL) 57540 CO-RESEARCHER
2020 IOT BASED FERTIGATION SYSTEM FOR CHILI CULTIVATION WITH HYBRID ARTIFICIAL LIGHTING SHORT TERM (UTEM) 20000 CO-RESEARCHER
2020 INTEGRATIVE MODEL DEVELOPMENT OF THE ECO-INNOVATION CAPABILITIES TOWARDS MALAYSIAN SMES HALAL FOOD MANUFACTURERS' SUSTAINABILITY GERAN FRGS (NATIONAL) 67899 MAIN RESEARCHER
2019 MEASURING TOURISTS SATISFACTION AND LOYALTY INTENTION AT MUSLIM FRIENDLY PRIVATE HOSPITALS SHORT TERM (UTEM) 7000 MAIN RESEARCHER
2019 SERVICE QUALITY DIMENSIONS ON PATIENT SATISFACTION AND LOYALTY IN THE HEALTH SECTOR SHORT TERM (UTEM) 7000 CO-RESEARCHER
2019 DETERMINANT OF FOREIGN DIRECT INVESTMENT ON TECHNOLOGY TRANSFER AND ECONOMIC GROWTH IN MALAYSIA IN RENEWABLE ENERGY SECTOR GERAN FRGS (NATIONAL) 42500 CO-RESEARCHER
2019 DEVELOPMENT OF TECHNOLOGY INNOVATION MANAGEMENT FRAMEWORK: A CASE STUDY AT SILTERRA SDN BHD PENYELIDIKAN KONTRAK (INDUSTRY/PRIVATE) 16000 CO-RESEARCHER
2018 IMPROVEMENT OF DATA ACQUISITION SYSTEM (DAQ) FOR OPTICAL TOMOGRAPHY SYSTEM BASED ON CMOS AREA IMAGE SENSOR. SHORT TERM (UTEM) 20000 CO-RESEARCHER
 
PUBLICATIONS
JOURNAL
YEAR TITLE NAME OF JOURNAL AUTHORS
2022  A HOLISTIC MODEL OF DYNAMIC CAPABILITIES AND ENVIRONMENT MANAGEMENT SYSTEM TOWARDS ECO-PRODUCT INNOVATION AND SUSTAINABILITY IN AUTOMOBILE FIRMS  JOURNAL OF BUSINESS & INDUSTRIAL MARKETING  SAMER AL-SHAMI AND NURULIZWA RASHID
2021  A HOLISTIC MODEL OF DYNAMIC CAPABILITIES AND ENVIRONMENT MANAGEMENT SYSTEM TOWARDS ECO-PRODUCT INNOVATION AND SUSTAINABILITY IN AUTOMOBILE FIRMS  JOURNAL OF BUSINESS AND INDUSTRIAL MARKETING  AL-SHAMI S., RASHID N.
2021  AN INSIGHT OF CUSTOMER'S BEHAVIOR INTENTION TO USE SELF-SERVICE KIOSK IN MELAKA FAST FOOD RESTAURANT  JOURNAL OF TECHNOLOGY MANAGEMENT AND TECHNOPRENEURSHIP  NLIZWA RASHID, SUSANDRA KETIMIN, SAMER SHAMI
2021  ARTIFICIAL INTELLIGENT TOWARDS HOTELS’ COMPETITIVE ADVANTAGE. AN EXPLORATORY STUDY FROM THE UAE  FORESIGHT  HUSSEIN AL-SHAMI S.A., MAMUN A.A., AHMED E.M., RASHID N.
2021  HEALTHCARE INDUSTRY CHALLENGES AND POTENTIAL OPPORTUNITIES IN THE UAE. A REVIEW PAPER  ACADEMY OF STRATEGIC MANAGEMENT JOURNAL  RAFEEA S.J., AL-SHAMI S.A., ALKAABI K.M., RASHID N.
2021  MICROCREDIT IMPACT ON SOCIO-ECONOMIC DEVELOPMENT AND WOMEN EMPOWERMENT IN LOW-INCOME COUNTRIES: EVIDENCE FROM YEMEN  SUSTAINABILITY  SAMER ALI AL-SHAMI, ABDULLAH AL MAMUN, NURULIZWA RASHID AND MOHAMMED AL-SHAMI
2021  ONLINE SOCIAL NETWORKING WEBSITES IN INNOVATION CAPABILITY AND HOTELS’ PERFORMANCE IN MALAYSIA  JOURNAL OF HOSPITALITY AND TOURISM TECHNOLOGY  SAMER AL-SHAMI, ABDUL HADI AL-HAMMADI, ABDULLA AL HAMMADI, NURULIZWA RASHID, HAYDER AL-LAMY, DHEYAB EISSA
2020  A CONCEPTUAL FRAMEWORK OF SERVICE QUALITY AND PATIENT LOYALTY IN MUSLIM FRIENDLY HEALTHCARE  INTERNATIONAL JOURNAL OF HUMAN AND TECHNOLOGY INTERACTION  N.A.I AZMAN1, N. RASHID1, N. ISMAIL1 AND S. SAMER1
2020  DETERMINANTS OF PATIENT LOYALTY: A PRELIMINARY STUDY ON MUSLIM FRIENDLY HOSPITAL IN MALAYSIA  TEST ENGINEERING AND MANAGEMENT  NURUL AMIRA IRFA AZMAN, NLIZWA RASHID, N. ISMAIL, S AL-SHAMI
2019  CAUSES OF FAILURE AMONG MALAYSIAN FEMALE ENTREPRENEURS  QUALITATIVE RESEARCH IN FINANCIAL MARKETS  SAMER AL-SHAMI, ABDULLAH AL MAMUN, SAFIAH SIDEK, NURULIZWA RASHID
2019  ENTREPRENEURIAL EDUCATION ON ENTREPRENEURIAL INTENTION AMONG SCHOOL TEACHERS IN MALAYSIA  OPCION  SAMER ALI AL-SHAMI, FAAIZAH SHAHBODIN, NURULIZWA RASHID, ZANARIAH JANO, CHE KU NURAINI CHE KU MOHD
2019  HALAL TOURISM DESTINATION IN UAE: THE OPPORTUNITIES, THREATS AND FUTURE RESEARCH  INTERNATIONAL JOURNAL OF INNOVATIVE TECHNOLOGY AND EXPLORING ENGINEERING (IJITEE)  ABDULLA AL-HAMMADI, SAMER ALI AL-SHAMI, ABDULHADI AL-HAMMADI, NURULIZA RASHIDƒN
2019  ONLINE SOCIAL NETWORKING WEBSITES IN INNOVATION CAPABILITY AND HOTELS’ PERFORMANCE IN MALAYSIA  JOURNAL OF HOSPITALITY AND TOURISM TECHNOLOGY  SAMER AL-SHAMI, ABDUL HADI AL-HAMMADI, ABDULLA AL HAMMADI, NURULIZWA RASHID, HAYDER AL-LAMY, DHEYAB EISSA
2019  SOCIAL ENTREPRENEURSHIP AMONG STUDENTS WITH DISABILITIES FOR SPECIAL EDUCATION COMMUNITY USING DIGITAL TECHNOLOGY  INTERNATIONAL JOURNAL OF RECENT TECHNOLOGY AND ENGINEERING  MOHD C.K.N.C.K., SHAHBODIN F., RASHID N.A., JANO Z., AL-SHAMI S.A.H.
2019  THE DETERMINANTS OF INFORMATION TECHNOLOGY TOWARDS INNOVATION PERFORMANCE IN IRAQI SMES  INTERNATIONAL JOURNAL OF INNOVATIVE TECHNOLOGY AND EXPLORING ENGINEERING  HAYDER A., AL-SHAMI S.A., RAAD W., RASHID N., JASIM Z.
2019  WOMEN MICRO AND SMALL BUSINESS SUSTAINABILITY IN MALAYSIA THROUGH MICROCREDIT  INTERNATIONAL JOURNAL OF RECENT TECHNOLOGY AND ENGINEERING  ALSHAMI S.A., MAJID I., RASHID N., ADIL H.
2019  WOMEN’S ENTREPRENEURS’ MICRO AND SMALL BUSINESS PERFORMANCE: INSIGHTS FROM MALAYSIAN MICROCREDIT  INTERNATIONAL JOURNAL OF ENTREPRENEURSHIP AND SMALL BUSINESS  SAYED SAMER ALI AL-SHAMI, MOHD RAZALI MUHAMAD, IZAIDIN MAJID AND NURULIZWA RASHID
2018  AN EMPIRICAL ANALYSIS OF MOOC ADOPTION FROM THE PERSPECTIVE OF INSTITUTIONAL THEORY  JOURNAL OF ADVANCED RESEARCH IN DYNAMICAL AND CONTROL SYSTEMS  AL-SHAMI S.A., SEDIK S., RASHID N., HUSSIN H.
2018  THE BARRIERS THAT INFLUENCE THE USE OF MOOCS. CASE STUDY FROM UNIVERSITY TEKNIKAL MALAYSIA MELAKA (UTEM)  JOURNAL OF ADVANCED RESEARCH IN DYNAMICAL AND CONTROL SYSTEMS  AL-SHAMI S.A., SEDIK S., RASHID N., HUSSIN H.
2018  THE DETERMINANTS OF E-COMMERCE QUALITY ON SMALL BUSINESS PERFORMANCE IN IRAQ CASE STUDY FROM CERAMIC INDUSTRY  JOURNAL OF ADVANCED RESEARCH IN DYNAMICAL AND CONTROL SYSTEMS  ALAWI M., RASHID N., AL-SHAMI S.A., AL-LAMY H.A.
 
 
POSTGRADUATE SUPERVISION
NO NAME LEVEL OF STUDY ROLE STATUS
1  MOHAMMED RASHED ABDULLA ZUHAIR ALKAABI DOCTORATE CO-SUPERVISOR GRADUATED   (2023)
2  ABDULLA OBAID MUHAMMAD AHMAD DOCTORATE CO-SUPERVISOR ACTIVE  
3  SAIF KHALIFA MOHAMED MUBARAK ALDEREI DOCTORATE CO-SUPERVISOR ACTIVE  
4  IBNU SURYO DOCTORATE CO-SUPERVISOR ACTIVE  
5  PURWANTORO DOCTORATE CO-SUPERVISOR ACTIVE  
6  VASUGI A/P BALASUPAINAM DOCTORATE MAIN SUPERVISOR ACTIVE  
7  ABDULLA SALEM RASHED SAIF ALASHKHARI DOCTORATE CO-SUPERVISOR ACTIVE  
8  AHMED HMOUD SAEED JAAFAR ALDEREI DOCTORATE MAIN SUPERVISOR ACTIVE  
9  AHMED EISA YOUSUF AHMED ALHOSANI DOCTORATE MAIN SUPERVISOR ACTIVE  
10  WONG PIT YIN MASTERS MAIN SUPERVISOR GRADUATED   (2022)
11  MOHD YUSRI FARHAN BIN MOHAMAD YUSOF MASTERS CO-SUPERVISOR GRADUATED   (2022)
12  NUR SALSABILAH BINTI HAMDAN MASTERS CO-SUPERVISOR GRADUATED   (2021)
13  NURUL AMIRA IRFA BINTI AZMAN MASTERS MAIN SUPERVISOR GRADUATED   (2021)
14  AZMIRA SHUHADA BINTI ADNAN MASTERS MAIN SUPERVISOR ACTIVE  
15  WADHA HAMAD MOHAMED RASHED ALMANSOORI MASTERS CO-SUPERVISOR ACTIVE  
16  MUSLEH AWADH SALEM EIDHA ALKATHEERI MASTERS MAIN SUPERVISOR ACTIVE  
PROFESSIONAL MEMBERSHIPS / LEARNED SOCIETY
YEAR ROLE INSTITUTION LEVEL
 2021   PROFESSIONAL QUALIFICATION   LEMBAGA TEKNOLOGIS MALAYSIA (MBOT)   KEBANGSAAN 
 2022   PROFESSIONAL QUALIFICATION   LEMBAGA TEKNOLOGIS MALAYSIA (MBOT)   KEBANGSAAN 

CONSULTANCY
YEAR TITLE OF PROJECT AGENCY ROLES LEVEL
2021   KAJIAN BEKALAN DAN PASARAN (PROFILING) SETEMPAT DAERAH JASIN MELAKA   FAMA NEGERI MELAKA  LEADER  NATIONAL 
2022   KAJIAN LAPORAN PEMANTAUAN PERANCANGAN FIZIKAL NEGERI MELAKA 2022 (LPPFNM 2022)   FAZ PLANNING AND DEVELOPMENT SDN BHD  MEMBER  NATIONAL 
2022   KURSUS PEMBANGUNAN USAHAWAN PENGEDAR PERINGKAT ZON SELATAN (MELAKA, NEGERI SEMBILAN DAN JOHOR)   FAMA NEGERI MELAKA  LEADER  NATIONAL 
2022   AN IMPACT STUDY ON SMALL RETAILER TRADERS 'BUSINESSES LOCATED AROUND A NEWLY PROPOSED LOTUSS STORES (MALAYSIA) SDN BHD AT KUALA TERENGGANU, TERENGGANU   LOTUSS STORES(MALAYSIA) SDN BHD  MEMBER  NATIONAL 
     
 
KATEGORI MAKLUMAT
 PEJABAT DIRUJUK
PERSONAL INFORMATION BAHAGIAN SUMBER MANUSIA, PEJABAT PENDAFTAR
ACADEMIC QUALIFICATON
PROFESSIONAL MEMBERSHIP / LEARNED SOCIETY BAHAGIAN PEMBANGUNAN BAKAT, PEJABAT PENDAFTAR
TEACHING EXPERIENCE

 

BAHAGIAN PENGURUSAN AKADEMIK, PEJABAT PENDAFTAR

  • UNDERGRADUATES
  • POSTGRADUATES

PUSAT PENGAJIAN SISWAZAH

(PPS)
POSTGRADUATE SUPERVISION

PUSAT PENGAJIAN SISWAZAH

(PPS)
FIELD OF INTEREST

PUSAT PENGURUSAN PENYELIDIKAN DAN INOVASI

(CRIM)
LIST OF GRANTS
LIST OF RESEARCH AWARDS

PUSAT PENGKOMERSILAN

(UCC)
INTELLECTUAL PROPERTIES
COMMERCIALIZATION
PUBLICATIONS PERPUSTAKAAN LAMAN HIKMAH
CONSULTANCY

PUSAT JARINGAN INDUSTRI DAN MASYARAKAT

(PJIM)
 
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