UNIVERSITI TEKNIKAL MALAYSIA MELAKA
STAFF PROFILE
 
   
   
NAME  NOR RATNA BINTI MASROM
FACULTY / CENTRE FAKULTI PENGURUSAN TEKNOLOGI DAN TEKNOUSAHAWANAN
DESIGNATION PENSYARAH UNIVERSITI
CURRENT POSITION PENSYARAH - FAKULTI PENGURUSAN TEKNOLOGI DAN TEKNOUSAHAWANAN
EMAIL norratna@utem.edu.my
 
 
ACADEMIC QUALIFICATION
YEAR QUALIFICATION INSTITUTION
2003  SARJANA (MASTERS)  KUITTHO
1998  SARJANA MUDA (BACHELOR)  MICHIGAN TECHNOLOGICAL UNIVERSITY
 
TEACHING EXPERIENCE
UNDERGRADUATES
SESSION COURSE
2-2006/2007  BACA4142 - TECHNOPRENEURSHIP
1-2007/2008  BTMG4012 - PROJECT MANAGEMENT
1-2007/2008  DTMW1012 - FUNDAMENTALS OF ENTREPRENEURSHIP ENCULTURATION
2-2007/2008  BMFG4912 - BUSINESS INTERPRENEURSHIP
2-2011/2012-B  BTMG4012 - PROJECT MANAGEMENT
2-2011/2012-B  BTMT1043 - TECHNOPRENEURIAL MARKETING
1-2012/2013-B  BTMP2083 - MANAGEMENT OF INFORMATION SYSTEMS
1-2012/2013-B  BTMP2323 - R&D MANAGEMENT AND COMMERCIALIZATION
2-2012/2013-B  BTMP1053 - BUSINESS STATISTICS
2-2012/2013-D  DTMG3012 - ENTREPRENEURSHIP TECHNOLOGY
1-2017/2018  BTMP2083 - MANAGEMENT OF INFORMATION SYSTEMS
2-2017/2018  BTMP2343 - SUPPLY CHAIN MANAGEMENT
2-2017/2018  BTMP3293 - CHANGE MANAGEMENT
2-2017/2018  BTMU3056 - INDUSTRIAL TRAINING
2-2017/2018  BTMU3066 - INDUSTRIAL TRAINING REPORT
2-2017/2018  BTMW4012 - TECHNOLOGY ENTREPRENEURSHIP
1-2018/2019  BTMP2083 - MANAGEMENT OF INFORMATION SYSTEMS
1-2018/2019  BTMP3293 - CHANGE MANAGEMENT
1-2018/2019  BTMW4012 - TECHNOLOGY ENTREPRENEURSHIP
2-2018/2019  BTMP1083 - INFORMATION SYSTEM MANAGEMENT
1-2019/2020  BTMP2293 - CHANGE MANAGEMENT
1-2019/2020  BTMP3293 - CHANGE MANAGEMENT
2-2019/2020  BTMP1083 - INFORMATION SYSTEM MANAGEMENT
1-2020/2021  BTMP1083 - INFORMATION SYSTEM MANAGEMENT
1-2020/2021  BTMP2293 - CHANGE MANAGEMENT
1-2020/2021  BTMW4012 - TECHNOLOGY ENTREPRENEURSHIP
2-2020/2021  BTMP1013 - BUSINESS MATHEMATICS
2-2020/2021  BTMP1083 - INFORMATION SYSTEM MANAGEMENT
1-2021/2022  BTMP1083 - INFORMATION SYSTEM MANAGEMENT
1-2021/2022  BTMP2293 - CHANGE MANAGEMENT
1-2021/2022  BTMW4012 - TECHNOLOGY ENTREPRENEURSHIP
2-2021/2022  BTMP1083 - INFORMATION SYSTEM MANAGEMENT
2-2021/2022  BTMW4012 - TECHNOLOGY ENTREPRENEURSHIP
1-2022/2023  BTMP1083 - INFORMATION SYSTEM MANAGEMENT
1-2022/2023  BTMP2293 - CHANGE MANAGEMENT
1-2022/2023  BTMT3383 - SOCIAL ENTREPRENEURSHIP
2-2022/2023  BTMP1083 - INFORMATION SYSTEM MANAGEMENT
1-2023/2024  BTMP2293 - CHANGE MANAGEMENT
1-2023/2024  BTMT3383 - SOCIAL ENTREPRENEURSHIP
1-2025/2026  BTMP3383A - HIGH TECHNOLOGY MARKETING STRATEGY
1-2025/2026  BTMW4012A - TECHNOLOGY ENTREPRENEURSHIP
 
POSTGRADUATES
SESSION COURSE
2023/2024  MTKM5889 - RESEARCH PROJECT
2023/2024  MTKT5323 - MANAGING INNOVATION AND TECHNOLOGICAL CHANGE
2023/2024  MTVT5119 - RESEARCH PROJECT
2022/2023  MTKM5013 - GLOBAL MANAGEMENT AND ORGANIZATIONAL BEHAVIOR
2022/2023  MTKM5889 - RESEARCH PROJECT
2022/2023  MTVT5119 - RESEARCH PROJECT
LIST OF GRANTS
YEAR AWARDED TITLE OF PROJECT TYPE OF GRANT AMOUNT (RM) ROLE
2024 TECHNOLOGY ACCEPTANCE ON COOKING OIL WASTE COLLECTION AND RECYCLING IN MELAKA TENGAH: A DIGITALIZE APPROACH FOR A SUSTAINABLE HOUSEHOLD COOKING OIL WASTE MANAGEMENT SHORT TERM (UTEM) 5000 CO-RESEARCHER
2023 A MODEL FRAMEWORK OF THE INNOVATION DIFFUSION FOR A SUSTAINABLE EBECA TOPDOWN (UTEM) 40000 CO-RESEARCHER
2023 DEVELOPMENT OF THE PRODUCT VALUE CHAIN FRAMEWORK FOR ELECTRIC VEHICLE (EV) END-OF-LIFE GERAN PENYELIDIKAN KERJASAMA STRATEGIK MTUN (NATIONAL) 40000 CO-RESEARCHER
2022 STRENGTHENING THE INVOLVEMENT OF MELAKA IN FOOD INDUSTRY OF THE MELAKA DOMESTIC AND ABROAD IN YEAR 2022 TO 2030 GERAN INDUSTRI (INDUSTRY/PRIVATE) 100000 CO-RESEARCHER
2021 DEVELOPMENT OF HIGHLY INTUITIVE MOBILE APPS FOR SMART WAREHOUSE MANAGEMENT SYSTEM (SMART WMS) IN SUPPORTING WAREHOUSING & CUSTOM LEGAL REQUIREMENT GERAN PPRN (NATIONAL) 34329 CO-RESEARCHER
2021 THE DEVELOPMENT OF HIGHLY INTUITIVE MOBILE APPS FOR SMART DOCUMENT MANAGEMENT SYSTEM (SDMS) IN SUPPORTING MALAYSIA SUSTAINABILITY PALM OIL (MSPO) STANDARD GERAN INDUSTRI (INDUSTRY/PRIVATE) 50000 CO-RESEARCHER
2020 NEW MODEL ISLAMIC FINTECH ADOPTION GERAN FRGS (NATIONAL) 56200 CO-RESEARCHER
2020 DEVELOPING A QUALITY OUTCOMES MATRIX (QOM) FOR INDUSTRIAL REVOLUTION 4.0 AMONG MALAYSIAN SMART DEVELOPING A QUALITY OUTCOMES MATRIX (QOM) FOR INDUSTRIAL REVOLUTION 4.0 AMONG MALAYSIAN SMART MANUFACTURERS GERAN FRGS (NATIONAL) 55160 MAIN RESEARCHER
2020 EXAMINING THE Ï¿½CILI PADIÏ¿½ PICKING ROBOT FOR THE FERTIGATION FARMING SYSTEM ADOPTION AMONG FARMERS SHORT TERM (UTEM) 7000 CO-RESEARCHER
2020 DEVELOPMENT PLAF/SAGO OR STARCH COMPOSITE AS ECO FRIENDLY FOOD PACKING SHORT TERM (UTEM) 20000 CO-RESEARCHER
2019 EXAMINING BLOCKCHAIN TECHNOLOGY ADOPTION AMONG FINTECH SECTOR COMPANIES IN KLANG VALLEY TO PROTECT INFORMATION SECURITY : USING MIXED METHODS SHORT TERM (UTEM) 10000 CO-RESEARCHER
2018 ANALYSING THE IMPACT OF BLOCKCHAIN TECHNOLOGY ADOPTION IN THE LOGISTIC AND TRANSPORTATION BUSINESS IN MALAYSIA: A CASE STUDY RESEARCH SHORT TERM (UTEM) 20000 CO-RESEARCHER
2007 DEVELOPMENT OF ENTREPRENEURAL CHARACTERISTICS:  TECHNICAL GRADUATES AND EMPLOYERS' PERSPECTIVES SHORT TERM (UTEM) 0 CO-RESEARCHER
2007 EXPLORING STRATEGIC HUMAN RESOURCE MANAGEMENT AND BUSINESS PERFORMANCE IN MALAYSIAN CORPORATE ENTREPRENEURSHIP SHORT TERM (UTEM) 0 CO-RESEARCHER
2007 MANAGING INNOVATION IN BIOTECHNOLOGY INDUSTRY SHORT TERM (UTEM) 0 CO-RESEARCHER
2007 EXPLORING SUCCESSION PLANNING AMONG MALAYSIAN ENTREPRENEUR SHORT TERM (UTEM) 0 CO-RESEARCHER
2007 THE ADOPTION AND THE IMPLEMENTATION OF BEST PRACTICE IN BIOTECH MANUFACTURING SHORT TERM (UTEM) 0 MAIN RESEARCHER
2007 ENTREPRENEUR DEVELOPMENT MODEL FOR MANUFACTURING SECTOR AMONG SMES IN MALAYSIA SCIENCEFUND (NATIONAL) 0 MAIN RESEARCHER
 
PUBLICATIONS
JOURNAL
YEAR TITLE NAME OF JOURNAL AUTHORS
2024  THE DEPLOYMENT OF THE MALAYSIAN SUSTAINABLE PALM OIL STANDARD IN THE AGRICULTURE SECTOR  MULTIDISCIPLINARY SCIENCE JOURNAL  SYAIFUL RIZAL HAMID AMEER FARHAN MOHD ARZAMAN MUHAMAD AMIRUL RAZALI NURUL IBTISYAMI YASIN NOR RATNA MASROM NURUL ATIQAH ABDULLAH SABRI MARLINA MARGONO
2023  THE DEVELOPMENT OF SMART DOCUMENT MANAGEMENT SYSTEM WITH MOBILE APPLICATION TECHNOLOGY IN AGRICUL-TURAL SECTOR (MALAYSIA SUSTAINABILITY PALM OIL)  JOURNAL OF TECHNOLOGY MANAGEMENT AND TECHNOPRENEURSHIP  SYAIFUL RIZAL HAMID, AMEER FARHAN MOHD ARZAMAN, MUHAMAD AMIRUL RAZALI, NOR RATNA MASROM, NURUL ATIQAH ABDULLAH SABRI, MARLINA MARGONO
2022  THE KEY FACTORS OF THE INDUSTRIAL REVOLUTION 4.0 IN THE MALAYSIAN SMART MANUFACTURING CONTEXT  INTERNATIONAL JOURNAL OF ASIAN BUSINESS AND INFORMATION MANAGEMENT  MOHD SYAIFUL RIZAL ABD HAMID, NOR RATNA MASROM, NUR ATHIRAH BINTI MAZLAN
2021  DETERMINANTS AFFECTING CUSTOMER PERCEIVED E-SERVICE QUALITY TOWARDS E-RETAILING SHOPPING SITE IN MALAYSIA  INTERNATIONAL JOURNAL BUSINESS EXCELLENCE  MOHAMMED HARIRI BAKRI, LIM PEI SIAN, NURUL FADLY HABIDIN, NOR AZAH ABDUL AZIZ AND NOR RATNA MASROM
2021  EXAMINING THE CHARACTERISTICS OF ACADEMIC ENTREPRENEURS: THE CASE OF MALAYSIAN TECHNOLOGY DRIVEN UNIVERSITY  JOURNAL OF TECHNICAL EDUCATION AND TRAINING  AHAMAT, AMIRUDDIN, SHARIF, MOHAMAD SABRI, ALI, SHAHKAT MUHAMAD SHAM, MASROM, NOR RATNA, AZIZ, ABDUL CHE NURUL AZNI
2021  SUSTAINABLE DEVELOPMENT PRACTICES IN SERVICES SECTOR: A CASE OF THE PALACE HOTEL FROM MALAYSIA  EVERGREEN  SYAIFUL RIZAL HAMID, CHEW BOON CHEONG, ALINA SHAMSUDDIN, NOR RATNA MASROM, NUR ATHIRAH MAZLAN
 
CONFERENCE
YEAR TITLE NAME OF CONFERENCE AUTHORS
2021 BLOCKCHAIN ADOPTION INTENTION BY A THIRD PART LOGISTICS COMPANY - A MALAYSIAN CASE STUDY 7TH INTERNATIONAL CONFERENCE ON RESEARCH INNOVATION IN INFORMATION SYSTEMS (ICRIIS)  MOHF=D FAIRUZ ISKANDAR OTHMAN, NOR RATNA MASROM, ISMAIL FAUZI ISNIN, RAJA ZURAIDAH RAJA MOHD RASI, YAHAYA ABD RAHIM AND YUSRI ARSHAD
 
POSTGRADUATE SUPERVISION
NO NAME LEVEL OF STUDY ROLE STATUS
1  MUHAMMAD RIDZUAN BIN NOORZELAN MASTERS CO-SUPERVISOR GRADUATED   (2024)
2  MOHAMED AHMED MOHAMED MAIZAR ALREMEITHI MASTERS CO-SUPERVISOR ACTIVE  
PROFESSIONAL MEMBERSHIPS / LEARNED SOCIETY
YEAR ROLE INSTITUTION LEVEL
 2021   MEMBER   ASSOCIATION FOR INFORMATION SYSTEMS (AIS)   ANTARABANGSA 

CONSULTANCY
YEAR TITLE OF PROJECT AGENCY ROLES LEVEL
2020   AN IMPACT STUDY ON SMALL RETAILER TRADERS' BUSINESSES LOCATED AROUND A NEWLY PROPOSED TESCO (M) SDN BHD   TESCO STORES (MALAYSIA) SDN BHD  LEADER  NATIONAL 
2021   RETAIL IMPACT STUDY OF LOTUS'S STORE DEVELOPMENT (1K FORMAT) AT DUYONG, MELAKA   LOTUS STORES (MALAYSIA) SDN BHD  LEADER  NATIONAL 
2021   AN ECONOMY ASSESSMENT OF NEWLY PROPOSED LOTUS STORES ON SMALL RETAILERS : CASE STUDY IN SEREMBAN AREA   LOTUS STORES (MALAYSIA) SDN BHD  LEADER  NATIONAL 
2021   DEVELOPING NEW CONCEPTUAL FRAMEWORK FOR SMART BUILDING MAINTENANCE   TECH EDUVENTURE & CONSULTANCY SDN BHD  LEADER  NATIONAL 
2022   RETAIL IMPACT STUDY FOR SITES LOCATED IN AREA XCHANGE, WARISAN PUTERI SEPANG   LOTUSS STORES (MALAYSIA) SDN BHD  LEADER  NATIONAL 
2022   RETAIL IMPACT STUDY (RIS) FOR BANDAR RIMBAYU SELANGOR   LOTUSS STORES(MALAYSIA) SDN BHD  LEADER  NATIONAL 
2022   AN IMPACT STUDY ON SMALL RETAILER TRADERS' BUSINESSES LOCATED AROUND A NEWLY PROPOSED LOTUSS STORES (MALAYSIA) SDN BHD AT AMAN CENTRAL KEDAH     LEADER  NATIONAL 
2022   AN IMPACT STUDY ON SMALL RETAILER TRADERS' BUSINESSES LOCATED AROUND A NEWLY PROPOSED LOTUSS STORES (MALAYSIA) SDN BHD AT SUNGAI BULOH, SELANGOR   LOTUSS STORES(MALAYSIA) SDN BHD  LEADER  NATIONAL 
2022   AN IMPACT STUDY ON SMALL RETAILER TRADERS' BUSINESSES LOATED AROUND A NEWLY PROPOSED LOTUSS STORES (MALAYSIA) SDN BHD AT SUNGAI JATI KLANG, SELANGOR   LOTUSS STORES(MALAYSIA) SDN BHD  LEADER  NATIONAL 
2022   KURSUS PEMBANGUNAN USAHAWAN PENGEDAR PERINGKAT ZON SELATAN (MELAKA, NEGERI SEMBILAN DAN JOHOR)   FAMA NEGERI MELAKA  MEMBER  NATIONAL 
2022   AN IMPACT STUDY ON SMALL RETAILER TRADERS 'BUSINESSES LOCATED AROUND A NEWLY PROPOSED LOTUSS STORES (MALAYSIA) SDN BHD AT KUALA TERENGGANU, TERENGGANU   LOTUSS STORES(MALAYSIA) SDN BHD  LEADER  NATIONAL 
2023   AN IMPACT STUDY ON SMALL RETAILER TRADERS' BUSINESSES LOCATED AROUND A NEWLY PROPOSED LOTUS STORES (MALAYSIA) SDN BHD AT PLATINUM ARENA, JALAN KLANG LAMA   LOTUSS STORES (MALAYSIA) SDN BHD  LEADER  NATIONAL 
INTELLECTUAL PROPERTIES
YEAR INVENTION NAME
TYPE
 ROLE
2024  THE SMART DOCUMENT MANAGEMNET SYSTEM (SDMS) IN SUPPORTING MALAYSIA SUSTAINABILITY PALM OIL (MSPO) STANDARD  COPYRIGHT CO-INVENTOR
     
 
KATEGORI MAKLUMAT
 PEJABAT DIRUJUK
PERSONAL INFORMATION BAHAGIAN SUMBER MANUSIA, PEJABAT PENDAFTAR
ACADEMIC QUALIFICATON
PROFESSIONAL MEMBERSHIP / LEARNED SOCIETY BAHAGIAN PEMBANGUNAN BAKAT, PEJABAT PENDAFTAR
TEACHING EXPERIENCE

 

PENTADBIR AKADEMIK FAKULTI
  • UNDERGRADUATES
  • POSTGRADUATES

SEKOLAH PENGAJIAN SISWAZAH

(SPS)
POSTGRADUATE SUPERVISION

SEKOLAH PENGAJIAN SISWAZAH

(SPS)
FIELD OF INTEREST

PUSAT PENGURUSAN PENYELIDIKAN DAN INOVASI

(CRIM)
LIST OF GRANTS
LIST OF RESEARCH AWARDS

PUSAT PENGURUSAN KOLABORASI RICE UTeM-MELAKA

(RICE)
INTELLECTUAL PROPERTIES
COMMERCIALIZATION
PUBLICATIONS PERPUSTAKAAN LAMAN HIKMAH
CONSULTANCY

PUSAT PENGURUSAN KOLABORASI RICE UTeM-MELAKA
 
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