2025 |
A CONCEPTUAL FRAMEWORK FOR GREEN ENTREPRENEURIAL ORIENTATION AND SUSTAINABLE BUSINESS PERFORMANCE IN EMERGING ASIAN MARKETS |
PAPERASIA |
KESI WIDJAJANTI
ISMA ADDI JUMBRI
MOHD SYAIFUL RIZAL ABDUL HAMID
ROHMINI INDAH LESTARI
GILANG PUSPITA RINI
MOHAMMED HARIRI BAKRI
|
2025 |
CHARACTERISING OFF ROAD EV TRACTORS FOR AGRICULTURAL ADOPTION: A NARATIVE REVIEW |
INTERNATIONAL JOURNAL OF RESEARCH AND INNOVATION IN SOCIAL SCIENCE (IJRISS) |
KAMARUDIN ABU BAKAR, ALBERT FEISAL@MUHD. FEISAL ISMAIL,MOHD. SHAMSURI MD. SAAD, MOHD FAUZI KAMARUDIN,ISMA ADDI JUMBRI
|
2025 |
CONSUMER ATTITUDES TOWARDS VIRAL MARKETING IN PROMOTING MELAKA'S HISTORICAL AND CULINARY TOURISM: A QUANTITATIVE STUDY |
INTERNATIONAL JOURNAL OF RESEARCH AND INNOVATION IN SOCIAL SCIENCE |
ISMA ADDI JUMBRI
NUR AINA AHMAD POZI
FAUZAN
FAUZIYAH NUR JAMAL
DIAN KURNIANINGRUM
MULYANI KARMAGATRI
|
2025 |
ENHANCING TEAMWORK AND COMMUNICATION EFFICIENCY THROUGH CULTURAL INTELLIGENCE TRAINING AMONG FOREIGN WORKERS IN MALAYSIA'S MANUFACTURING INDUSTRY |
INTERNATIONAL JOURNAL OF RESEARCH AND INNOVATION IN SOCIAL SCIENCE |
MD TAJUL ISLAM, ISMA ADDI JUMBRI, ALBERT FEISAL@MUHD FEISAL ISMAIL, KAMARUDIN ABU BAKAR, DIAN KURNIANINGRUM, MULYANI KARMAGATRI, SANDY SETIAWAN
|
2025 |
EXPERIENTIAL VALUE AND NOVELTY CULTIVATING BRAND LOVE AND BEHAVIORAL INTENTIONS IN TECHNOPRENEURSHIP |
APTISI TRANSACTIONS ON TECHNOPRENEURSHIP (ATT) |
SANDY SETIAWAN
KANIA ALMA TIARA
MIRA RUSTINE
DODI HILMAN
KATHLEEN JOY
ISMA ADDI JUMBRI
|
2025 |
EXPLORING FUTURE TECHNOPRENEURS PERCEPTIONS TOWARD THE GERONTECHNOLOGY MARKET |
JOURNAL OF EDUCATION AND SOCIAL SCIENCES |
ISMA ADDI BIN JUMBRI
NURIN ARIS
MULYANI KARMAGATRI
FAUZIYAH NUR JAMAL
DIAN KURNIANINGRUM
|
2025 |
TECHNOPRENEURSHIP, INNOVATION CAPABILITY AND SOCIAL MEDIA MARKETING AS CATALYSTS FOR COMPETITIVE
ADVANTAGES: A STUDY OF BATIK MSMES IN PEKALONGAN,
INDONESIA
|
MULTIDISCIPLINARY SCIENCE JOURNAL |
KESI WIDJAJANTI
ISMA ADDI JUMBRI
|
2024 |
AWARENESS AND ACCEPTANCE OF THE INTERNET OF THINGS (IOT) AMONG AGROPRENEURS |
INTERNATIONAL JOURNAL OF ACADEMIC RESEARCH IN BUSINESS AND SOCIAL SCIENCES |
ISMA ADDI JUMBRI; MOHAMAD RAFIQ MOHAMAD ALIAS FAUZAN; ALBERT FEISAL @ MUHD FEISAL ISMAIL; KESI WIDJAJANTI; DIAN KURNIANINGRUM; MULYANI KARMAGATRI
|
2024 |
CHATGPT FOR SUSTAINABILITY REPORTING
RESEARCH: A BIBLIOMETRIC ANALYSIS OF SCHOLARLY
OUTPUT |
PAPERASIA |
MOHAMMED HARIRI BAKRI; MARHAIZA IBRAHIM; FAUZAN; ISMA ADDI JUMBRI; SUPAMI WAHYU SETIYOWATI; SULISTYO; RITA INDAH MUSTIKOWATI; ROKHMAT SUBAGIYO
|
2024 |
CUSTOMER ACCEPTANCE FOR SELF-SERVICE TECHNOLOGIES IN MALAYSIAN FAST-FOOD RESTAURANTS: AN EMPIRICAL STUDY |
ADVANCES IN SOCIAL SCIENCES RESEARCH JOURNAL |
ISMA ADDI JUMBRI; CHAI MIAO LI; ALBERT FEISAL @ MUHD FEISAL ISMAIL; FAUZIYAH NUR JAMAL; DIAN KURNIANINGRUM; MULYANI KARMAGATRI
|
2024 |
DECODING ENTREPRENEURIAL INTENTIONS AMONG UNIVERSITY STUDENTS IN THE DIGITAL AGE: A MACHINE LEARNING APPROACH TO LEADERSHIP AND ATTRIBUTES |
JOURNAL THE WINNERS |
MULYANI KARMAGATRI; ISMA ADDI JUMBRI; WIDODO SAMYONO; ACHMAD SYAMIL
|
2024 |
EXPLORING WORK MOTIVATION IN MALAYSIA'S GIG ECONOMY: A STUDY ON MILLENNIALS' INVOLVEMENT AND INFLUENCING FACTORS
|
INTERNATIONAL JOURNAL OF ACADEMIC RESEARCH IN ECONOMICS AND MANAGEMENT SCIENCES |
ISMA ADDI JUMBRI; TAN YIN CHIN; SABRI MOHAMAD SHARIF;
ALBERT FEISAL @ MUHD FEISAL ISMAIL; KESI WIDJAJANTI; DIAN KURNIANINGRUM; MULYANI KARMAGATRI
|
2024 |
RESEARCH TREND OF TECHNOLOGY INNOVATION FROM
1971 TO 2024: A BIBLIOMETRIC ANALYSIS |
INTERNATIONAL JOURNAL OF ACADEMIC RESEARCH IN BUSINESS & SOCIAL SCIENCES |
NORHAFIZAH BINTI MOHAMAD DASUKI
FAUZAN
ISMA ADDI BIN JUMBRI
NUR ATIKA BINTI ATAN
|
2024 |
RESEARCH TREND OF TECHNOLOGY INNOVATION FROM
1971 TO 2024: A BIBLIOMETRIC ANALYSIS |
INTERNATIONAL JOURNAL OF ACADEMIC RESEARCH IN BUSINESS & SOCIAL SCIENCES |
NORHAFIZAH BINTI MOHAMAD DASUKI
FAUZAN
ISMA ADDI BIN JUMBRI
NUR ATIKA BINTI ATAN
|
2023 |
PENERIMAAN E-DAGANG DALAM KALANGAN USAHAWAN ASNAF DI MELAKA
(ACCEPTANCE OF E-COMMERCE AMONG ASNAF ENTREPRENEURS IN MELAKA, MALAYSIA |
GLOBAL JOURNAL AL-THAQAFAH |
ISMA ADDI JUMBRI; SABRI MOHAMAD SHARIF; ZAIDI OMAR;
MULYANI KARMAGATRI
|
2023 |
UNCOVERING USER PERCEPTIONS TOWARD DIGITAL BANKS IN INDONESIA: A NAIVE BAYES SENTIMENT ANALYSIS OF TWITTER DATA |
JOURNAL OF THEORETICAL AND APPLIED INFORMATION TECHNOLOGY |
KARMAGATRI M., AZIZ C.F.A., ASIH W.R.P., JUMRI I.A.
|
2022 |
MODELLING GERONTECHNOLOGY ADOPTION WITHIN THE FRAMEWORK OF SOCIETY 5.0 IN MALAYSIA
|
INTERNATIONAL JOURNAL FOR STUDIES ON CHILDREN, WOMEN, ELDERLY AND DISABLED |
ISMA ADDI JUMBRI, NURIN ARIS, MOHAMMED HARIRI BAKRI
|
2021 |
FACTORS AFFECTING ONLINE PURCHASING BEHAVIOUR AMONG GENERATION Y IN MELAKA |
JOURNAL OF HUMAN CAPITAL DEVELOPMENT |
ISMA ADDI JUMBRI, NOOR AZURA RONI, MOHAMAD ZAHIR ZAINUDIN, MUHAMMAD ZAKI HAJI ZAINI
|
2020 |
INCLUSIVE WEALTH WITH TOTAL FACTOR PRODUCTIVITY: GLOBAL SUSTAINABILITY MEASUREMENT |
GLOBAL SUSTAINABILITY |
ISMA ADDI JUMBRI, SHUNSUKE MANAGI
|
2020 |
MICROCREDIT, TECHNOLOGY ADOPTION AND ECONOMIC DEVELOPMENT OF RURAL HOUSEHOLD |
INTERNATIONAL JOURNAL OF HUMAN AND TECHNOLOGY INTERACTION |
ISMA ADDI JUMBRI, NABILAH NAJAH MOHAMAD NASIR, SABRI MOHAMAD SHARIF, MOHAMAD ZAHIR ZAINUDIN, ALBERT FEISAL@MUHD FEISAL ISMAIL
|
2018 |
PERSEPSI PENERIMA SKIM BANTUAN TERHADAP PERANAN AGENSI KEBAJIKAN DI MALAYSIA (PERCEPTION OF AID SCHEME RECIPIENTS TOWARDS THE ROLES OF WELFARE AGENCY IN MALAYSIA) |
JOURNAL OF HUMAN CAPITAL DEVELOPMENT |
MOHAMAD ZAHIR ZAINUDIN, ISMA ADDI JUMBRI
|